
Email everyone who has a certificate for one of my courses
When someone gets a certificate, bernard notes it on their contact record in two ways: a tag, and a line in their history. That means the lists and campaigns you already use work with certificates, with no extra setup.
The prompt
“Show me everyone with a certificate for [course name], and draft an email inviting the ones without a certificate for [next course] to join it.”
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The tag
Each certificate adds the tag certificate: followed by what it is for, such as “certificate: Hypnobirthing Level 3” or “certificate: Attended the Spring doula retreat”. Look at anyone’s contact record and you can see what they hold.
When a certificate is cancelled, the tag comes off, unless the person holds another live certificate that carries the same tag. A replaced certificate keeps its tag, because the replacement carries it (A certificate has the wrong name, or I need to cancel one).
The history line
Each issue, replacement and cancellation also appears in the person’s history, with the certificate number and, for a change, your reason.
The record also has a Certificates section listing every certificate the person holds, with its number, its date and whether it is printed, replaced or cancelled.
Using it in your email
Because it is an ordinary tag, you can narrow a campaign with it:
- “Email everyone certified in Level 2 about Level 3.”
- “Email everyone certified in Level 2, but not the people already certified in Level 3.”
You can save either as a list to use again. As with every campaign, only people who agreed to hear from you are included, and nothing sends until you approve it.
The certificate is the record
The tag is a convenience copy. If you delete a tag by hand, the certificate still exists, and bernard never decides whether someone holds a certificate by looking at their tags. To see the real list, ask bernard “who holds a certificate for Level 2?” (Give learners a certificate when they finish my course).
Questions people ask
- What does the tag look like?
- It reads ‘certificate:’ followed by the course or award title, for example ‘certificate: Hypnobirthing Level 3’. A very long title is shortened to fit, because a tag holds up to 50 characters.
- Do I have to add the tag myself?
- No. bernard adds it when a certificate is issued and takes it away when a certificate is cancelled, unless the person holds another certificate that needs it.
- Can I email people with a certificate without asking them?
- Only the people who have agreed to hear from you. A tag narrows a campaign to part of your audience; it never adds anyone who has not said yes. Every campaign still waits for your approval before it sends.
- If I delete the tag, is the certificate cancelled?
- No. The certificate itself is the record. The tag is a copy that makes lists easy. To cancel a certificate, ask bernard to revoke it.