bernard the course

How to use bernard

Short films of bernard doing real jobs on real sites, arranged into a course for new owners.

Yours to keep - enrol with your email, watch any time.

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The one the course emails come to.

bernard is a hermit crab who carries websites on his back. This course is the short version of everything he can do for yours: five modules of two-minute films — everyday changes, getting found, selling and teaching, and making the site properly yours. Nothing staged; every film is a real job on a real site, published for real.

What’s in the course

  1. 1 Editing, by talking Free preview1:43

    The idea in 90 seconds: point at your site, say what you want, approve — and one sentence can fix something on every page.

  2. 2 Connect your AI, once Enrol to watch2:01

    One decision, five minutes: connect an assistant to your account once and every site you own is covered, including the one you add next month.

  3. 3 Your first ask Enrol to watch1:54

    Why the AI asks questions instead of editing, and the three things a good ask carries so that it does not have to.

  4. 4 Preview, then approve Enrol to watch1:51

    Bernard cannot publish anything, only propose it: every change lands on a private draft, and the live site does not move until you press the button yourself.

  5. 5 Undo anything Enrol to watch1:47

    Every version you have ever published is still there, and putting one back lands as a draft you approve like anything else.

  6. 6 Replace a photo Enrol to watch1:39

    Swap any picture on your site with one message — layout untouched, nothing live until you approve.

  7. 7 Add a new piece Enrol to watch2:03

    One message and the photos already on your phone: the work you finished this week, leading your gallery tonight.

  8. 8 Setting up a course Enrol to watch1:49

    A title, a door, and a syllabus: build a whole course by talking — video, transcript and chapters generated for you, free or paid, nothing live until you approve.

  9. 9 Connecting your domain Enrol to watch2:05

    Three DNS records and one redirect — connecting a domain you keep at Cloudflare, filmed on a real switch-over.

  10. 10 Edit your words Enrol to watch1:52

    Some fixes are too small to be worth a conversation. Double-click the words on the page, type, and click away - saved to your draft, no message to write and nothing to pay. Escape puts it back if you change your mind, and the same approval and history sit underneath.

  11. 11 Add a page Enrol to watch1:45

    The page your site has been missing since March. One message names the page and says it goes in the menu, your rough notes go underneath, and bernard reads the pages you already have so the new one looks like it was always there.

  12. 12 Titles people actually click Enrol to watch2:00

    A search result is not your page: it is a title and a description in a list of ten, and a stranger decides between them in about a second. Ask bernard to list what you have got, then rewrite the weak ones across the whole site in one pass, share cards and canonical addresses included.

  13. 13 Describe your pictures Enrol to watch2:09

    Pictures are the one part of your site a search engine cannot see, and a screen reader cannot either. One ask writes a short factual description for every image - and bernard genuinely looks at each picture, asking about any he cannot identify rather than guessing.

  14. 14 Announce the show Enrol to watch1:47

    A show deserves an audience, and your own site is where people check. The poster you already have and the listing you already wrote go into one message, and the announcement leads your home page the same evening you got the dates.

  15. 15 Put it up for sale Enrol to watch2:00
  16. 16 A form that actually works Enrol to watch2:08
  17. 17 Your first six weeks Enrol to watch1:57

    Getting known is a habit, not a switch. Six small jobs, one a week, starting with what you already have - and the one week where Bernard does the on-site half for you.

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