Add an FAQ to a page
If you answer the same three questions in every other email, your website should be answering them for you - and the question-and-answer format happens to be exactly what Google and AI assistants love to quote. One section, two jobs done.
The prompt
“Add an FAQ section to my [name of the page] page answering the questions people actually ask me: [list the questions, and the answers if you have them ready].”
Signed in, Get my prompt fills in your site for you. Otherwise press Copy and fill in the [bracketed] parts. First time? Connect your AI to bernard once: Use your own AI (opens in a new tab).
How it works
- Connect bernard to your AI (once). Log in to bernard, open your site, go to Use your own AI, and paste the setup prompt into your AI to connect it - a one-time setup.
- Paste it into your AI - ChatGPT, Claude, Gemini, whichever you already use - then ask in your own words, or use the prompt below.
- Approve. The AI sends back a preview link. Check every answer is accurate - these are promises to customers - press Approve, and it’s live.
Give the AI your real answers rather than asking it to guess: it’s under bernard’s rules never to invent prices, policies or claims, so it will ask you for anything it doesn’t know.
The section is laid out on your page’s own lines: the same width and side margins as the rest of the page, and a heading the same size as your other section headings. An FAQ added before bernard did this keeps its old layout until you ask for it to line up with the page.
For how to choose the questions so AI search can quote your answers, see build an FAQ that AI search can use.
Questions people ask
- How do I add a frequently asked questions section to my website?
- If your site is hosted with bernard, tell your AI - ChatGPT, Claude or Gemini - the questions you keep getting asked, and it builds the section in your site’s own style. You check it on a preview, and nothing goes live until you press Approve.
- Does an FAQ help my site show up in Google and AI answers?
- Yes - clearly phrased questions and short factual answers are exactly the format search engines and AI assistants lift answers from. An honest FAQ is one of the best things you can add for being found.
- What questions should go in it?
- The ones real people actually send you - about postage, commissions, sizes, visits, returns. Open your inbox, copy the last five questions you answered, and give those to the AI. Don’t invent questions nobody asks.
- My FAQ sits in a narrow column with small headings. Can it line up with the rest of the page?
- Yes. A new FAQ takes the width, side margins and heading size of the page it goes on. An FAQ added before that keeps its old layout until you ask: tell your AI to make the FAQ line up with the rest of the page. Only that section changes - the questions, the answers and the rest of the page stay as they are - and you approve it on a preview first.