Make my prices and what's included clear
A visitor wondering what something costs and finding no answer usually leaves rather than asks. Clear pricing — what it is, what's included, what the options are — builds trust and saves you a stack of emails. On a bernard-hosted site, your AI can lay it out plainly.
How it works
- Connect bernard to your AI (once). Log in to bernard, open your site, go to Use your own AI, and paste the setup prompt into your AI to connect it — a one-time setup.
- Paste it into your AI — ChatGPT, Claude, Gemini, whichever you already use — then give it your prices, or use the prompt below.
- Approve. The AI shows you the laid-out pricing. Check it's right, press Approve, and it's live.
If a price really depends on the work, say 'from £X' or explain how it's worked out — that still beats silence. Clear pricing is one more piece of a page that leads well, which comes back to getting your Put the most important things first right in the first place.
The prompt
“Look at how I show prices and make it clear — what each thing costs, what's included, and any options. [Tell it your prices, or where they are now.] Lay it out so people understand before they ask. Show me before publishing.”
The [bracketed] parts are yours to fill in. First time? Connect bernard to your AI over MCP — a one-time setup in bernard → your site → Use your own AI — then paste the prompt above.
Questions people ask
- Should I put prices on my website?
- Clear pricing saves you and the visitor a round of emails, and people trust a site that's upfront. If a price depends on the work, say 'from £X' or explain how it's worked out. Your AI can lay it out on a bernard site, and you approve it on a preview before it's live.
- What if my prices change often?
- Then it's a two-minute ask whenever they do — tell your AI the new figures and approve the change. Keeping them current is far easier than fielding the questions.