Make a photo move for Instagram, Facebook and LinkedIn
Short films reach further than still photos on Instagram, Facebook and LinkedIn, but few owners have the time to make one. Bernard can turn the photos you already have, and the words you already wrote, into a short quiet film for the post.
The prompt
“Make my next post move: [slow and calm, or how you want it to move]. Use my photos of [what is in them].”
Signed in, Get my prompt fills in your site for you. Otherwise press Copy and fill in the [bracketed] parts. First time? Connect your AI to bernard once: Use your own AI (opens in a new tab).
The rule: nothing is invented
A film moves your photos and sets your words. The words on screen come only from the post itself and your business name, unchanged. The pictures come only from the photos you chose in your library. There is no generated picture, no generated video and no music. Every film is checked for this before you see it, so it can never say something you did not write.
How to make one
- Open the post and go to its Picture section. In step 1, Photos, choose one photo, or several in the order you want them.
- Under the preview, Bernard suggests: make it move shows the movement that suits this post. Press Use this, or See all nine to choose.
- In step 2, Make it move, either tell Bernard how it should move in your own words (“slow and calm, like a gallery opening”, “start on the glaze, end on the whole bowl”) and press Compose with Bernard, or tap one of the starting points below. Still keeps the photo as it is.
- Bernard writes the film, checks it and prepares it, which takes about a minute. It then plays under What goes out.
- Ask for a change in your own words, or press Schedule when you like it.
The nine starting points
Each one is quiet: slow eases, fades and fine lines, never a bounce or a pop.
- Slow push - the camera eases in on your photo, with your line fading in.
- Line by line - your first line appears softly, a phrase at a time.
- Caption - your title rises on a paper strip under the photo.
- Reveal - one photo gives way to the next behind a fine line. Needs two photos.
- Sequence - your photos dissolve one into the next, three seconds each. Needs three or more.
- Underline - a fine line draws under the words that matter.
- Count - a number from your words counts up, set large and light. Needs a price or a number of things in your words.
- Quote - your sentence on paper, line by line, with your name. Needs no photo.
- Date and place - the day from your words, a fine rule, your name. Needs a day in your words.
A starting point that does not suit your post says why (“Needs 2 photos. You have 1.”) and takes you back to step 1.
On a blog post or an email
On a blog post the film is a moving header: a muted 8-second loop at the top of the post. Readers who ask for less motion see the still photo, which is also the picture people see when the post is shared. On an email it is a light 3-second loop at the top; mail apps that do not play it show the first frame.
Sizes, and making one yourself
A social film is 6 to 15 seconds, made in the shapes each network takes: see What size and length should photos and films be for Instagram, Facebook and LinkedIn?. If you would rather write the film in your own assistant, it goes through the same checks: see Make a moving post in your own Claude and send it to bernard. For more on posts from your calendar, see What does Bernard do about my social posts?.
Questions people ask
- Will it post the film?
- No. Bernard makes the film and shows it to you on the post. Nothing goes out until you press Schedule, which is your approval of the exact post and film. A blog header waits for your Publish, and an email for your yes to its quote. If the post was already scheduled, a new film needs Schedule again.
- Can it put words on the film that I did not write?
- No. The only words on screen are the words of your post and your business name, and the only pictures are the photos you chose. Bernard checks every film for this before you see it. No picture or video is generated.
- How many films can I make?
- Up to 10 new films a day, and up to 5 changes to one film. When a limit is reached the post keeps its photo, and Bernard tells you when films are back. A change still waits for your approval before anything goes out.
- What if my phone is set to reduce motion?
- The previews wait for you to press play the previews, and there is always a pause button. Readers of your blog who ask for less motion see the still photo instead of the moving header. Nothing about this changes what you approve.