
Tell bernard how you want your site to sound and look
Open Your Style for the first time and bernard doesn’t try to guess how you want to sound and look - it asks you. Eight quick questions, answered by tapping chips, take about a minute and need no AI and nothing to wait for.
The prompt
“Open Your Style and read back what I’ve told you so far about how I want [my site] to sound and look, and which of the eight questions I haven’t answered yet.”
Signed in, Get my prompt fills in your site for you. Otherwise press Copy and fill in the [bracketed] parts. First time? Connect your AI to bernard once: Use your own AI (opens in a new tab).
The eight questions
- What’s the site mostly for? Sell things, offer a service, take bookings, teach a course, show your work, or keep people informed - pick the one that matters most.
- Who is it for? A few words. bernard suggests a guess read from your own site, so you can often just tap it; if bernard hasn’t read your site yet, it asks what you offer instead.
- What do they worry about before they buy, book, or get in touch? Chips in a visitor’s own words - pick up to two, or add your own.
- Three words for how you want to sound. Only three - any more and they stop meaning anything.
- How formal should it read? A slider from casual to formal.
- Anything your site must never sound like? Optional - luxury, cheapest, corporate, whatever doesn’t fit you.
- How much do you like on a page? Minimal, balanced, or rich.
- What must never change? bernard shows you the colours and heading font it’s already found on your site, and you choose what’s locked.
Your answers are yours
Whatever you tap or type is marked confirmed by you. No later reading of your site, and no AI edit, is ever allowed to overwrite it - see What does bernard already know about my site? for what happens to the rest of your style record while you’re answering.
Changing your mind
Finished the eight questions and want to tweak one? A quiet Change an answer link sits under your style cards once you’re done, or talk it through with bernard in the workshop instead of tapping through the questions again.
Questions people ask
- Do I have to answer all eight?
- No. Skip anything you’re not sure about and it’s left blank, never filled in with a guess. You can come back to a skipped question from the Style page whenever you like.
- Does bernard need to read my site before I can answer these?
- No, that’s the whole point. The eight questions work with no AI and nothing to wait for. bernard reads your site alongside, in the background, for the things you shouldn’t have to type yourself - your exact colours, your fonts, who’s named on the site - and that reading never blocks the page.
- What happens when I change an answer later?
- Changing an answer updates your style record straight away - nothing on your live site changes yet, so there’s no approval needed for that. It’s only when bernard drafts or designs something using the new answer that you’ll see a preview and approve it before anything goes live.