Tired of Etsy taking a cut of every sale?Keep Etsy, and open your own shop beside it…
On a £40 item with £4 postage, Etsy keeps about £5. Bernard builds you a shop of your own, beside your Etsy shop, for one flat price a year. He takes 0% of your sales.
Tell us your Etsy shop and a person looks at it, then writes back within a working day. Nothing is built or charged until you say yes, and your Etsy shop isn’t touched.
Your own site and shop, £400 a year See pricing
Before and after
Google keeps the score. Here it is.
The average site arrives scoring 65 on Google’s mobile speed test. After Bernard’s worked his magic - the average score is 72.And it’s only going to get better.
Real Google Lighthouse scores from 10 live customer sites, each tested before and after, August 2026.
Getting found
How do I get found?
That’s the real question, and it’s the point of moving. Once your site is in its new home, Bernard has the tools to work on exactly that - for Google, and for AI search.
- Tune any page for search - titles, descriptions, the structured data Google reads - changed in your own words, no plugins.
- The plain-language map of every page written for AI assistants like ChatGPT and Claude.
- He can tell the search engines the moment something changes, and answers “how am I doing?” from Google’s own numbers, and using plain language.
What you get
- Your own website and shop, at your own web address
- Your listings brought across for you, photos and prices included
- Every buyer on your own contact list
- Your Etsy shop, untouched and still selling
Said plainly
What stays behind, for now
- Your Etsy reviews, sales history and favourites stay with your Etsy shop. That’s why this sits beside Etsy, not instead of it.
The whole bill
Etsy charges on every sale. Your own shop charges once a year.
| The yearly bill | Etsy | Your own shop |
|---|---|---|
| Each item you list | 0.20 USD, renewed every four months | nothing |
| A £40 sale with £4 postage | about £5.03 (11.4%), plus 15% more if it came through Offsite Ads | 0% to Bernard, just Stripe’s own card fee |
| The year | no plan needed | £400, flat |
To be fair: sell only a little and Etsy costs you less than £400 a year. Your own shop earns its keep as more buyers come back to you directly.
Etsy figures from Etsy’s Fees & Payments Policy (etsy.com/uk/legal/fees, last updated 5 October 2026) and Etsy’s help articles on payment processing and the regulatory operating fee, all read 15 October 2026. Etsy’s fees are charged before VAT. Bernard’s price from our own pricing page.
Already have a website too?
Paste its address, and Bernard moves it in
If you sell on Etsy and also have a site somewhere else, Bernard moves that site in, and it’s yours to try free for 14 days. Your shop can sit on it beside your Etsy shop.
Recent moves
Same house.
Lighter and faster.
Real customer sites, rebuilt by Bernard: Lifted and shifted every page the same - just better and easier to redesign, edit or optimise.
All hosted with Bernard · click to view
I love it. I thought moving might be tricky - but it was seamless!
Now my Claude is talking to Bernard I get to redesign my whole site. Amazing.EmmaHolistic Sleep Coaching
holisticsleepcoaching.comI just tell ChatGPT what I’d like changed and it’s done. No more waiting a fortnight for a developer to answer an email.
LewisPainter
The site and the shop: £400 a year.
One flat price, with hosting included. Bernard takes 0% of your sales: buyers pay through your own Stripe account at Stripe’s own card rate, and Bernard adds nothing on top. The renewal price is the price you see.
Every buyer lands on your own contact list. Want help marketing as well? Nautilus Medium with the shop is £700 a year: a marketing plan every six weeks, every piece drafted for you, and Bernard drafts your social posts for you to approve.
Not sure? Ask a person: hello@bernardmoves.com. We usually reply within 24 hours, often sooner.
Questions people ask
- Do I have to leave Etsy?
- No. Etsy brings buyers who would never find a small shop on their own, so keep it. Your own shop sits beside it, for the people who come back or search for you by name.
- What does Etsy charge a UK seller?
- From Etsy’s own fee policy, read on 15 October 2026: 0.20 USD to list an item, renewed every four months; 6.5% of the item price plus delivery and gift wrap; payment processing of 4% + £0.20 per order; and a 0.48% regulatory operating fee. Offsite Ads take 15% of an order they bring in, capped at 100 USD, or 12% and compulsory once a shop has made 10,000 USD in a year. All are charged before VAT.
- Are there other Etsy fees?
- A few. 2.5% to convert currency if you list in a different currency from your payout, a set-up fee for new shops (Etsy shows the amount at sign-up), and optional extras: Etsy Plus at 10 USD a month, and Pattern, Etsy’s website add-on, at 15 USD a month after a 30-day trial.
- What have I got to lose?
- Nothing. Tell us your Etsy shop and a person writes back within a working day with what your own site could look like and what it would cost. Nothing is built or charged until you say yes, and your Etsy shop isn’t touched.
- What does my own shop cost?
- £400 a year for the website and the shop together, hosting included. Bernard takes 0% of your sales: buyers pay through your own Stripe account, at Stripe’s own card fee.
- I have a website as well. Can you use it?
- Yes. Paste its address in the box lower down and Bernard moves it in, free to try for 14 days. Your shop then sits on the site you already have.
No more waiting a fortnight for a developer.