If I put the price up, do my current members pay more?

Only if you say so. You choose one of three things: current members stay on the price they joined at, they move now, or they move at their next renewal. Bernard has no default, because the choice is yours. He shows how many members are in each group and changes nothing until you say yes.

What happens to a member who is on the old price when I choose keep?

Nothing changes for them. Their subscription carries on at the old price, and only new members pay the new one. A price that has been paid is never edited.

Does bernard tell my members about the change?

No. Bernard sends no email about a price change. Tell your members yourself, and give notice before a rise reaches people who already pay, so they can cancel first if they want to. The law on notice varies, so check if you are unsure.

When does the new price show on my join page?

The join page updates as a draft and shows the new price once you approve it. Until then the published page keeps the old prices.

Prices and offers2 min read

Put up my membership price without upsetting the people already paying

Your members joined at one price. Putting it up is fair, but doing it badly costs you the people you most want to keep. Bernard makes you say, in advance, what happens to each group.

The prompt

“Raise my [membership name] price to [new price] a month for new members. Current members should [stay on their price / move now / move at their next renewal]. Show me how many are affected first.”

Signed in, Get my prompt fills in your site for you. Otherwise press Copy and fill in the [bracketed] parts. First time? Connect your AI to bernard once: Use your own AI (opens in a new tab).

The three choices

Say you raise the Pottery Club from £25 to £30 a month.

They stay on their price. New members pay £30. Current members keep paying £25. This is the usual choice for a rise, and the pottery demonstration site uses it.
They move now. Current members move to £30 straight away. The difference is added to their next payment.
They move at their next renewal. Nothing changes until each member’s next payment. Nothing is charged now.

There is no default. If current members pay the price you are changing, Bernard asks, and does not guess.

See who is affected, then say yes

Before anything moves, Bernard tells you how many members are in each group. For example: “45 members stay on £25 a month. New members pay £30 a month.” Nothing changes until you agree. A price someone has already paid is never edited, so a change makes a new version of the price for new members.

If you stop offering a price

Say you offer only a yearly price from now on. Members on the monthly price stay on it. Moving one of them to the yearly price is a switch you ask for, one member at a time, as in Offer my membership monthly or yearly, and change the price.

Tell your members

Bernard sends no email about a price change. Write to your members yourself, in your own words. If people who already pay will pay more, give them notice before it takes effect, so they can cancel first if they want to. Access never stops early: a member who cancels keeps everything until the end of what they paid for (Run a membership or paid community - people pay monthly for my courses).

After the change

The join page on your site is a draft until you approve it. Until then visitors see the old prices on the published page, and anyone who tries an old price is asked to reload the page.

Prices for other things, such as a course, work differently: a price someone has paid never changes, and new buyers get the new one (Sell one course several ways, at different prices). Every pricing option is shown together in Every way I can price my courses, memberships and workshops.

Questions people ask

If I put the price up, do my current members pay more?: Only if you say so. You choose one of three things: current members stay on the price they joined at, they move now, or they move at their next renewal. Bernard has no default, because the choice is yours. He shows how many members are in each group and changes nothing until you say yes.
What happens to a member who is on the old price when I choose keep?: Nothing changes for them. Their subscription carries on at the old price, and only new members pay the new one. A price that has been paid is never edited.
Does bernard tell my members about the change?: No. Bernard sends no email about a price change. Tell your members yourself, and give notice before a rise reaches people who already pay, so they can cancel first if they want to. The law on notice varies, so check if you are unsure.
When does the new price show on my join page?: The join page updates as a draft and shows the new price once you approve it. Until then the published page keeps the old prices.