Every way I can price my courses, memberships and workshops

The pottery school is a demonstration site made to show these options. You can see all of it on one page: Witness Pottery, every way to price. The courses and prices are examples.

The pottery price list

• Kiln Notes: £59.99, yours to keep for ever.
• Glaze Explorers: £90 for 12 months.
• Clay Taster: free.
• Throwing on the Wheel: £200 on its own, £250 with 3 months of the club, £350 with 12 months, and £100 for club members.
• Pottery Club: £30 a month or £250 a year.
• Two bundles: Kiln Notes and Glaze Explorers for £140, and Wheel and Glaze for £250.
• Raku Weekend Workshop: 6 places, £480 at once or 3 payments of £150.
• Codes: a launch code, a code for one course, a first-order code, a code once per person, a code for the workshop and a thank-you code for one person.

One price, yours to keep

Kiln Notes is £59.99 and the buyer keeps it for ever. This is the simplest way to sell, and it suits a reference or a guide people come back to. Say: “Sell Kiln Notes for £59.99, pay once and keep it.” More in Charge once, or sell a year of access.

One price, for a fixed time

Glaze Explorers is £90 for 12 months. It is one payment, not a subscription: nothing renews, and access ends quietly at the end of the time. You can say once that everything you sell gives 12 months, and every new price takes it. More in Charge once, or sell a year of access.

A free course

Clay Taster is free. A visitor gives an email address and gets in. It is a good first step towards a paid course, and the news-and-offers box is never ticked for them. More in Give a course away free to grow my list.

One course, several versions

Throwing on the Wheel is sold three ways: £200 on its own, £250 with 3 months of the club and £350 with 12 months. It is one course with up to six prices, so there is nothing to copy and keep in step. The page says “From £200” and gives each version its own button. More in Sell one course several ways, at different prices.

Months of your membership, included

The £250 and £350 versions come with months of the club. You choose what happens when the months end. They can carry on at the club’s price unless the buyer cancels, which is a free trial and is described that way at checkout. Or they can simply end. You must say how a member cancels before bernard will sell the carry-on kind. More in Give a few months of my membership with a course.

A member price, and joining at checkout

Club members pay £100 for Throwing on the Wheel. Only a signed-in active member sees it. A visitor can also join the club and buy in one checkout: £130 today and then £30 a month, or £350 today and then £250 a year. They keep the course if they leave the club later. More in Give my members a better price on my courses.

A membership, monthly or yearly

The Pottery Club is £30 a month or £250 a year, and a member can switch. The club was £25 and went up to £30 for new members, with existing members kept on £25. You choose keep, move now or move at renewal for every price rise, and bernard never chooses for you. More in Offer my membership monthly or yearly, and change the price and Put up my membership price without upsetting the people already paying.

Bundles, and complete the set

Kiln Notes and Glaze Explorers together cost £140. Someone who already owns Kiln Notes sees a lower price for the rest. By default the £140 is shared out by each course’s own price, so they pay £84.01 for Glaze Explorers. The Wheel and Glaze bundle at £250 has this switched off. More in Sell several courses together as a bundle and Give a lower bundle price to people who already own one of the courses.

Limited places, and paying in parts

The Raku Weekend has 6 places. The page says how many are left and then “Sold out”, and two people can never buy the last place. A buyer can pay £480 at once or 3 payments of £150. Both prices share the 6 places. More in Limit how many people can buy my workshop or course and Let people pay for a course or workshop in instalments.

Discount codes

The pottery school has six codes. A launch code takes 15% off everything until the end of the year, with a limit on total uses. One code is for a single course. One is for a first order only, and one can be used once per person. One takes £50 off the workshop, and one is a personal thank-you code that only one person can use. More in Let people use a discount code on a course and Give one person their own discount code, or a code for first-time buyers only.

The rules that keep it fair

A code never adds to another reduction. A member price always needs a sign-in. A price that has been paid never changes. A price paid in parts takes no code. These few rules are in What rules does bernard apply so my prices stay fair?.

See it all, and plan it all

Ask for your price list at any time (Show me all my prices in one place). It reads everything and changes nothing. To set up several things at once, describe them in your own words and Bernard shows what every kind of buyer would pay, flags anything that clashes, and sets it all up as drafts after your yes (Help me plan my prices: courses, bundles, a membership and member prices). Moving from Podia? Bernard can work out your prices from what your buyers actually paid (Move my whole price list from Podia).

What bernard cannot do yet

• A price that changes by itself on a date. “£150 until 8 November, then £180” cannot be set to switch on its own. Change the price by hand on the day (Change a price).
• A discount code when someone joins a membership. Codes work on courses, bundles and in your shop, not on a membership’s join page.
• Taking over subscriptions already running on another platform, as they are. Bernard can read how you sell on Podia and plan it with you, but a running subscription does not move across by itself.
• Some options on a bundle. A member price, a limit on places, paying in parts and included months of a membership work on a single course, not on a bundle.
• Changing which courses an existing membership gives. Its prices and forum rooms can change, and the courses are set when it is made.
• Order bumps, upsells, pay what you want and affiliate commissions. Bernard does not offer them. If you ask for one, he says so rather than guessing a setting.

Check your prices before Stripe is connected

People cannot pay until your own Stripe account is connected (My shop says ‘opening soon’ - why can’t people buy yet?). You can still check everything first:

1. Ask for the price table. Describe your prices and Bernard shows what a visitor, a code holder, a member and a joiner would each pay, before any change is made (Help me plan my prices: courses, bundles, a membership and member prices).
2. Preview the course page. Open the course preview. A bar at the top has a link, “See it as if on sale”, that shows the page as if the course were published and on sale, with its price line and Enrol button. Nothing changes on your site when you look.
3. Approve. Course and membership pages go live when you approve them. A new discount code works at checkout at once on pages that already show the code box.